Senior Marketing Manager (all genders)

Hey, we are TWT.
A creative digital agency that has been shaping the digital landscape since 1995. And we do so with courage, expertise, innovative technologies and creative thinking. We are around 300 employees in many different locations. Our services include Transformation Strategy, Tech & Infrastructure, Social & Online Marketing and Concept & Design. Our collaboration is characterized by respect, openness and optimism, always with the aim of creating added value with our work. To this end, we are looking for talented and passionate people and, in this case, a Marketing Manager. 

Perhaps YOU are the one we are looking for?

As a Marketing Manager, you will develop our brand and marketing activities in a data-driven manner, particularly in the areas of campaigns, automation, PR and events (including lead generation, trade fair participation, customer events).

• Interface between management and operational forces in an interdisciplinary technology and digitalization company.
• Management and further development of the TWT brand as well as the constant realignment of the communication focus to market and customer needs.
• Responsibility for the creation of meaningful target group segments and the positioning of our services and products.
• Writing and distributing appealing texts in appropriate formats for our external communication and marketing (including case studies, white papers, specialist articles).
• Development, optimization and analysis of (automated) campaigns that fit our marketing goals.
• Strategic and conceptual support as well as operational content creation for all communication channels.

• Several years of practical experience in marketing with major project and budget responsibility, ideally from the digitalization and IT industry.
• Extensive experience in channel- and target group-specific content creation and analysis. 
• Sound knowledge in other areas of digital marketing (SEO, social media, content marketing).
• You are good at designing workflows and processes, especially for the automation and constant optimization of marketing and lead processes.
• Very good German and English skills as well as strong communication and empathy skills.

• Flexible working models: part-time, remote or hybrid options & time off in lieu for a healthy work-life balance, 30 annual leave days included 
• Personal Needs: Tailor-made solutions for everyone (e.g. choice of operating system, Germany ticket, corporate benefits)
• Family Friendly: Everyday working life that takes family needs into account
• Sustainability @Work: Company forest, green electricity & a climate-friendly vehicle fleet: we want to be good to the environment
• Skills & Development: Individual further training and development measures
• Pets @Work: Dogs are 100% welcome and even get their own dog basket

We are committed to equality. Working without discrimination is part of our purpose. We expressly welcome applications from all people regardless of ethnic origin, skin color, nationality, gender, religion, ideology, sexual identity, disability or age.

As soon as we have received your application, our Talent Acquisition Team will contact you. Please give us about a week for this. 

Do you have any questions? Please get in touch by email: karriere@twt.de